Bauman Lyons led a multidisciplinary team including Avison Young, ACCEND, BWA, MHA and filmmakers Blake House Cooperative consultants to develop a Future High Street Fund bid for the regeneration of Poulton Street in Kirkham.
Our methodology included mapping existing historic assets, empty properties, ownerships, review of market demand, carrying out Town Health Check, and carrying out traffic surveys. The strategy was further informed by face to face interviews with key stakeholders and three focus group webinars with Retail Forum, Town Council, and the local authority regeneration group.
The Future High Street strategy was then developed around six cross cutting principles. Including, physical regeneration; diversification through acquisition and assembly of land to support new housing, workspaces, leisure, training, greening and evening economy; improved connectivity and active transport; densification; adapting to new behaviours and technologies and strong identity and governance for Kirkham community.
The strategy included six specific projects: restoration of the Market Square; setting up of an Eco and Heritage Skills Centre; setting up of a community arts and heritage centre; redevelopment of retail space into housing; refurbishment of shopfronts and facades and public realm improvements.
Working in a very successful collaborative team with the officers of Fylde Borough Council we had to innovate new methodologies for engagement due to the disruption of the Covid-19 pandemic. In response to the challenges presented we were able to set up good stakeholder consultation through the use of online webinars. We developed a website and website based exhibition, commissioned a film from Blake House Cooperative who gave the community a clear voice and ownership of the strategy and we used new software to produce fly-through images of the High Street and the proposed projects.